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heatseeker


heatseeker: [IBM] n. A customer who can be relied upon to buy,
   without fail, the latest version of an existing product (not quite
   the same as a member of the lunatic fringe).  A 1993 example of a
   heatseeker is someone who, owning a 286 PC and Windows 3.0, goes
   out and buys Windows 3.1 (which offers no worthwhile benefits
   unless you have a 386).  If all customers were heatseekers, vast
   amounts of money could be made by just fixing the bugs in each
   release (n) and selling it to them as release (n+1).